Meta tests connected Series Reels option for video creators

The Instagram and Facebook feature offers link shortcuts and collections available on creator profiles, according to TechCrunch.

By Andrew Hutchinson • June 2, 2026

Meta rolls out global expansion of teen content restrictions

The company’s 13+ limitations are designed to prevent younger users from accessing inappropriate content.

By Andrew Hutchinson • June 2, 2026

Explore the Trendline➔

Top 5 stories from Social Media Today

A look at the recent top stories in social media and what they mean for marketers.

By Social Media Today staff

Meta hires Snap director of global content partnerships

Jim Shepherd, who oversaw Snap’s celebrity relations and editorial strategy, will now help with Meta’s artificial intelligence device push, per The Hollywood Reporter.

By Andrew Hutchinson • June 1, 2026

Hackers got Meta AI to give them Instagram account access

A series of screenshots and videos revealed the steps taken to override security features and steal accounts, per a report from 404 Media.

By Andrew Hutchinson • June 1, 2026

Are social platforms going to charge all users for access?

Elon Musk and Mark Zuckerberg have historically disagreed about this, but rising AI expenses may result in costly new subscription options.

By Andrew Hutchinson • May 31, 2026

Instagram introduces teleprompter tool

Creators can roll scripts across their screens when recording to avoid having to read notes or memorize lines while making videos.

By Andrew Hutchinson • May 31, 2026

Meta plans to introduce a wearable AI pendant

The device would give users access to the social media giant’s AI capabilities and could also record conversations, per The Information.

By Andrew Hutchinson • May 31, 2026

Meta reaffirms funding for Oversight Board

The company allocated $13 million to keep the independent policy group running, according to a report from Reuters.

By Andrew Hutchinson • May 28, 2026

Meta outlines enhanced security measures ahead of FIFA World Cup 2026

The platform is proactively implementing protocols to protect users and players from scams and harassment.

By Andrew Hutchinson • May 28, 2026

Meta introduces new subscription add-ons and AI packages

Paid options for Facebook, Instagram and WhatsApp will offer additional features, while AI-focused plans will offer more capacity.

By Andrew Hutchinson • May 27, 2026

Instagram tests interests display on user profiles

The option is similar to a previously tested “Picks” function and could potentially influence how the algorithm chooses content.

By Andrew Hutchinson • May 26, 2026

Instagram engagement rates provide insight into reach

Platform Chief Adam Mosseri shared pointers on how to understand key metrics when it comes to improving post performance and building an audience.

By Andrew Hutchinson • May 26, 2026

Meta reassigns workers to AI projects, cuts 8K staff

The company is looking to replace workers with AI systems as it continues to lean into the advancing technology. 

By Andrew Hutchinson • May 19, 2026

Meta highlights AI glasses functions for users with disabilities

The devices offer voice controls and the ability to connect with support representatives from Tesco, Sony, Amtrak and Hilton.

By Andrew Hutchinson • May 18, 2026

Meta adds new creator publishing tools

The company’s Content Planner and a bulk upload option for Reels are designed to promote more original content in its apps.

By Andrew Hutchinson • May 18, 2026

Meta expands advanced ad placement controls to Threads

Advertisers will have more control over ad placements through updated brand safety options. 

By Andrew Hutchinson • May 18, 2026

Social media drives consumer discovery, per Meta

The parent company of Facebook and Instagram published a three-part series examining how shopper behavior has shifted away from Google searches.

By Andrew Hutchinson • May 17, 2026

Meta updates parental supervision tools

New controls in the company’s Family Center dashboard will build on Instagram’s existing Your Algorithm option, and additional alerts will provide more oversight.

By Andrew Hutchinson • May 12, 2026

Instagram tests captions on each post within carousels

The option would give users more opportunity to add context and potentially generate more engagement with their carousel updates.

By Andrew Hutchinson • May 11, 2026

Is Meta really dying?

The New York Times recently published an opinion piece suggesting that the company is at the beginning of the end, but it’s more complicated than that.

By Andrew Hutchinson • May 10, 2026

Instagram eyes long-form content on CTV

Tessa Lyons, Instagram’s vice president of product, told audiences at Scalable Summit that short-form videos may not “be enough to succeed on TV,” per ICYMI.

By Andrew Hutchinson • May 10, 2026

Meta announces AI support for SMBs and rural companies

Joel Kaplan, Meta’s chief of global affairs, said the initiatives were part of a broader push to help U.S. entrepreneurs use artificial intelligence tools.

By Andrew Hutchinson • May 7, 2026

Meta challenges latest legal penalties

The Facebook and Instagram owner is trying to have U.K. fines recalculated and a U.S. verdict overturned, per Reuters.

By Andrew Hutchinson • May 7, 2026

Meta is preparing to launch AI agents to undertake tasks for users

Meta's agentic tools would introduce users to a new phase of automation, in which AI tools can act on their behalf.

By Andrew Hutchinson • May 6, 2026

Meta implements more protocols to detect underage users

New tools include artificial intelligence-powered visual analysis systems that estimate a user’s age based on height and bone structure.

By Andrew Hutchinson • May 5, 2026